Google Officially Closing Google Adwords on 10-July-2018

On July 10th Google will close Google Adwords services Officially and will be introducing brand new interface which would be much more simpler than Google Adwords it will officially be called as Google Ads. Google Adwords is now officially adult on this adult party Google team is changing its name from Adwords to Google Ads. The official update will be announced on 10th of July 2018. Google Ads formerly called Adwords Over last 18 years Google ads has provided an opportunity for buyers to pitch directly on search engine query and sellers to choose wisely form vide range. Google Adwords allows advertisers to bid in the keywords they want to show their ads. According to Google There Ad campaigns are much better on getting ads in front of right audience. Concept of Google Ads will be for business owners to make ads simpler and help them sell. According to Google they have marketing solution for all from small business owners to entrperise level businesses. As a result marketers have opportunity to reach there Target Audience

Google Ads / Adwords has four advertising platform basically

![google it.gif](https://cdn.steemitimages.com/DQmdnyCPYYBKV63aHRuEsskw9mPwgVxsgvvMz1JhZbr96xS/google%20it.gif) 1.

Display Ads

–These add service is used by millions of website to earn. In this ad google shows an ad with some text on the high searched websites even on Gmail. 2.

Video Ads

- This ad is shown in YouTube. When you are playing your favourite video you get a Video ad sometimes it is skip able and sometimes its not 3.

Search Ads

- Search ads are those ads which are shown on google.com top3 or according to usage ads are shown are search ads. Search ads are marked as ads on Google 4.

App Ads

- These ads are shown on android apps. To promote apps or Display ads or video ads ![adwords.gif](https://cdn.steemitimages.com/DQmZ6eXQ8Gb22bA5fkwXYKa1TsYerY9iyq4pDqEyqej5zjH/adwords.gif)

How to Use google ads for you Benfits

1.

Remarketing ads

- For this lets Take an example you have an e-commerce website visitor came and added or searched for a product on your site and the closes the website now google remarketing tool can help you reconsidering them thoughts on sale. 2.

Keyword Planner

– From google Keyword planner you can search for keywords that will bring you more business. You can search for traffic on them there CPC (Cost per click) and you can get complete Metrics of your searched keywords. In this, you can also customise setting by Location, Language, and even search network 3.

Mobile-Specific ads

- This is not a new thing you are going to listen but mobiles ads are really the place where conversions are much higher now days. Google Ads or Google Adwords got you covered it has mobile specific ads. ![giphy.gif](https://cdn.steemitimages.com/DQmX2xLyaKdvb67hSqDwBHAFn9PpLY6eoBQvaxZTfqkgDWj/giphy.gif)